RiverRock Holdings is in the business of acquiring profitable businesses in the service and technology sectors that have viable products and unrecognized growth potential. Its target companies are typically small to medium sized businesses with competitive products and recognizable market positions within their niche. While successful, many of these companies lack the resources (both financial and professional) to achieve high growth and substantial market share. RiverRock provides the owners with an opportunity for liquidity and to participate in future success of the company. RiverRock prefers investing in companies with the following attributes:

• • operate in high velocity markets
• • profitable
• • stable cash flow
• • solid customer base

Companies with a need to:

• • build or expand a sales team
• • determine and implement more sophisticated or new market strategies
• • have access to channel partners
• • achieve additional growth through acquisition of complementary businesses or competitors

Are all good investment targets for RiverRock.

Industries on which RiverRock is focused include: Healthcare, Business & Professional Services, Energy & Oil and Gas, Financial Services, IT support and maintenance, Retail, Advertising & Media Services, Travel and Entertainment.